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Everything about Cheerios totally explained

Cheerios is a brand of breakfast cereal created on June 19, 1941 and marketed by the General Mills cereal company of Golden Valley, Minnesota, as the first oat-based, ready-to-eat cold cereal. It was called Cheeri Oats at first, later changed to Cheerios because of a trade name dispute. In some other countries, including the UK, it's sold by Cereal Partners under the Nestlé brand. In 2008, Cheerios released a line of Snack Mix, in Original and Cheese flavors.

Varieties

From the late 1970s until the present, General Mills has introduced a succession of cereals that are versions of the original Cheerios. These include:

Honey Nut Cheerios

Honey Nut Cheerios is a variation of introduced in 1979. As the first variation from Cheerios, it's sweeter than the original, with a honey and almond flavor.

MultiGrain Cheerios

MultiGrain Cheerios is a brand of cereal in the Cheerios family, introduced in 1992, around the same time Berry Berry Kix was introduced. The brand name was spelled Multi-Grain Cheerios until 1997, when the hyphen was eliminated in "Multi-Grain", and was spelled in CamelCase. The cereal originally had 4 whole grains: corn, wheat, rice and oats, until in later years when barley was added, toasted with brown sugar.

Frosted Cheerios

Frosted Cheerios were first launched in 1995, and marketed with the slogan: "Frosted Cheerios tastes so good the box never closes!". The commercials had cameos from celebrities such as Wayne Knight, Tia and Tamera Mowry, Melissa Joan Hart, Gumby, and Gilbert Gottfried. Don Pardo did the commercial's voice over. By 2005, Frosted Cheerios was made with whole grains and the box's picture changed from that of a spoon, to that of Frosted Cheerios in a blue bowl.

Yogurt Burst Cheerios

Yogurt Burst Cheerios were introduced in 2005 and are distinguishable from the original Cheerios by having some cereal pieces coated in yogurt. Currently, Yogurt Burst Cheerios come in 3 different flavors: Strawberry, Vanilla, and Blueberry.

Other Varieties

  • Apple Cinnamon Cheerios (1988)
  • Cheerios and X's (no longer available) (1993)
  • Team Cheerios (formerly Team USA Cheerios, no longer available) (1996)
  • Purely O's (organic Cheerios, manufactured by General Mills' subsidiary Cascadian Farms) (1999)
  • Millenios (Cheerios with two shaped cereal pieces, no longer available) (2000)
  • Berry Burst Cheerios (including variations of Strawberry, Strawberry Banana, Cherry Vanilla and Triple Berry) (2003)
  • Fruity Cheerios (2006) (sweetened fruit flavored Cheerios.)
  • Oat Cluster Crunch Cheerios (2007) (sweetened Cheerios with oat clusters)
  • Cheerios Snack Mix - Original (2008) (Cheerios, Corn Chex, Wheat Chex, round crackers, pretzels and cracker sticks in a garlic and onion flavor powder)
  • Cheerios Snack Mix - Cheese (2008) (Cheerios, Corn Chex, Wheat Chex, triangle crackers, pretzels and cracker sticks in a cheese flavor powder)

    Further Information

    Get more info on 'Cheerios'.


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